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Innovate Your Subscription Pricing Strategies

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"Innovate Your Subscription Pricing Strategies"

It takes consideration, iteration, and field–tested plays to create the perfect pricing & packaging strategy.

A recent survey by the Economist shows 80% of companies are seeing a change in how their customers want to access and pay for goods and services, with 50% of them changing their pricing models as a result. In this guide you’ll learn:

  1. The difference between the 4 most popular pricing models
  2. How to use pricing to enhance customer relationships
  3. Promotional strategies to drive growth
  4. How to test and iterate your pricing strategies
Are you making the shift from traditional product pricing to a relationship-based subscription model? Download the guide and learn how to test and iterate your pricing strategy.

Offered Free by: Zuora Inc.
See All Resources from: Zuora Inc.

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